Effective advertising

 

Objective: Build skills necessary for creation of strong advertising communications

 

Duration: 24 hours

 

Content:

 

  • Advertising in Kyrgyz Republic today. How to create an ad that sells?
  • 3 tested formulas for ad creation
  • 3 most effective types of advertising
  • 4 laws of advertising or how to use advertising to turn boring products into hits 
  • Your «Own» advertising strategy
  • How to write an ad text that will turn potential buyers into real ones
  • Classics of advertising or how to write an ad letter
  • Direct-mailing.
  • TV and radio advertising
  • How to evaluate effectiveness of advertising